What the F**k is My Social Media Strategy?

It's funny because it's true. Because we hear rubbish like this every single day. Spat out by marketing charlatans and swallowed whole by the easily impressed.

Actually, thinking about it... that's not funny at all.

Keep pressing the 'refresh' button for endless pearls of wisdom, such as:  

"Provide brand ambassadors with compelling conversation hooks to enter into communities and fuel advocacy."

What The F**k is My Social Media Strategy?